This study is a critical content analysis interpreting how the policy-related actions of the National Education Association and the American Federation of Teachers are portrayed in the national newspaper discourse and how these portrayals compare/contrast with the way in which the two teacher organizations would like for their policy-related actions to be portrayed, as evidenced by each organization's news releases. This analysis concludes that the National Education Association more often receives a negative portrayal in the national newspaper discourse than the American Federation of Teachers, and links this difference to numerous advantages, demonstrated by the AFT, in communicating its policy-related actions. This study concludes that both organizations, but particularly the National Education Association, would benefit from changes to the way in which they present their policy-related actions, so that each teacher organization may more effectively counter negative media portrayals.
Product Identifiers
Publisher
Scholars' Press
ISBN-13
9783639517712
eBay Product ID (ePID)
190318310
Product Key Features
Author
Jason T Hilton
Publication Name
Teacher Organization Representation Vs. National Newspaper Portrayal
Format
Paperback
Language
English
Subject
Education
Publication Year
2013
Type
Textbook
Number of Pages
192 Pages
Dimensions
Item Height
229mm
Item Width
152mm
Item Weight
290g
Additional Product Features
Title_Author
Jason T Hilton
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