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Graphis Advertising Annual 2014 by Rachel Lowry (Hardback, 2014)

About this product

About this product

Product Information

This book presents some of the top campaigns of the year, selected from hundreds of entries. Featured are seasoned works from accomplished advertising agencies such as platinum winners, 3e The Life Time Agency, BRIGHT RED\ TBWA, Butler, Shine, Stern & Partners, LLOYD&CO, PP+K, Publicis Kaplan Thaler, and Saatchi & Saatchi, LA. Each ad is presented on a full page with a case study describing the assignment, along with an in-depth description on the solution and the result. This provides insight into the agency's creative process and how they met the needs of their clients. The Graphis Platinum, Gold & Silver winning entries are an essential reference for advertising professionals, clients, and students.

Product Identifiers

Publisher
Graphis Press
ISBN-10
193202686x
ISBN-13
9781932026863
eBay Product ID (ePID)
223729764

Product Key Features

Author
Rachel Lowry
Format
Sewn,Cloth over Boards, Hardback
Language
English
Subject
Design & Commercial Art
Type
Textbook

Additional Product Features

Edited by
B Martin Pedersen
Series Title
100 Best in Advertising (Ex Graphis Advertising Annual)
Date of Publication
20/01/2014
Country of Publication
United States

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