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Engines Of Prosperity: Templates For The Information Age by John D Trudel, Gerardo R Ungson (Hardcover, 1998)

About this product

About this product

Product Information

This work is the joint product of an academician and a business practitioner, both of whom share a concern about the inadequacy of current business models and practices. It examines the business environment and explores the underlying drivers - the Engines of Prosperity - that set the rules of competitive rivalry. It provides advice for managers on how to operate in a world characterized by Information Age technology, rapid change, deepening global linkages, increasing returns to sale, and the continuous unbundling of value chains.

Product Identifiers

Publisher
Imperial College Press
ISBN-13
9781860940927
eBay Product ID (ePID)
95404876

Product Key Features

Author
John D Trudel, Gerardo R Ungson
Publication Name
Engines of Prosperity: Templates for the Information Age
Format
Hardcover
Language
English
Subject
Science, Business
Publication Year
1998
Type
Textbook
Number of Pages
412 Pages

Dimensions

Volume
1

Additional Product Features

Title_Author
Gerardo R Ungson, John D Trudel
Series Title
Series on Technology Management
Country/Region of Manufacture
United Kingdom

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