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Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall (Paperback, 2013)

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Price:
AU $26.55
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Estimated delivery Wed, 15 May - Tue, 21 May
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Condition:
Brand new
As creative director, Ken Segall played a key role in Apple's resurrection, helping to create such critical campaigns as 'Think Different' and naming the iMac. Insanely Simple is his insider's view of Jobs' world.