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Mastering Customer Relations by Roger Cartwright (Paperback, 2000)

About this product

About this product

Product Information

This book provides the student with the concepts and their practical application behind the importance of Customer Relations, Customer Service and Customer Care. The book has been written for students of business studies, management and associated fields, the qualification frameworks for which include a study of customer relations either as cores or options. The book uses practical examples using real organisations from all sectors of economic and social activity to support the concepts that are introduced in an easy to read and assimilate format.

Product Identifiers

Publisher
Bloomsbury Publishing PLC
ISBN-13
9780333801598
eBay Product ID (ePID)
95285680

Product Key Features

Author
Roger Cartwright
Publication Name
Mastering Customer Relations
Format
Paperback
Language
English
Subject
Marketing
Publication Year
2000
Type
Textbook
Number of Pages
238 Pages

Dimensions

Item Height
235mm
Item Width
155mm
Item Weight
391g

Additional Product Features

Title_Author
Roger Cartwright
Series Title
Master Series (Business)
Country/Region of Manufacture
United Kingdom

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