How Posters Work is more than a standard exhibition catalogue. Conceived as a useful and illuminating primer in visual thinking, it explores principles of design through a range of historical and contemporary works, uncovering ideas relevant not just to the design of posters but to 2D design more generally. How Posters Work has a unique focus on visual language. Rather than provide a history of the genre or a compilation of collectibles, the book is organized around active design principles. Concepts such as Simplify, Focus the eye, Exploit the diagonal, Reverse expectations, and Say two things at once are illustrated with a diverse range of posters, from avant-garde classics and rarely seen international works to contemporary pieces by today's leading graphic designers. Illustrated with over 150 works from the collection of Cooper Hewitt, Smithsonian Design Museum, How Posters Work provides a stunning education in seeing and making, demonstrating how some of the world's most creative designers have mobilized principles of layout, composition, psychology, and rhetoric to produce powerful acts of visual communication
Product Identifiers
Publisher
Cooper-Hewitt Museum
ISBN-13
9780910503822
eBay Product ID (ePID)
213730954
Product Key Features
Book Title
How Posters Work
Author
Ellen Lupton
Format
Paperback
Language
English
Publication Year
2015
Number of Pages
224 Pages
Dimensions
Item Height
228mm
Item Width
240mm
Item Weight
800 g
Additional Product Features
Title_Author
Ellen Lupton
Country/Region of Manufacture
United Kingdom
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